Valentine's Day in Egypt

Apparently, it's become a really big deal in Cairo, so the BBC Arabic visited a market which becomes flooded with pink and red every February.

It wasn't always like this. This shop-owner says it was only in the last few years that there became such a demand.

This lady says she's out shopping for her friends. Just your friends? the BBC Arabic person asked. Not a "Significant Other." She just smiles and laughs.

A lot of the people out shopping are young couples in love for the first time:

This kid was reciting everything he'd bought and was doing for his sweetheart. It was a long list, I just didn't understand it.

And even though prices have been going up at the Valentine's market, people are still out shopping: